My name is Jon Polenz, founder of OwnerCo. I help business owners like you identify and fix bottlenecks so your business runs more smoothly.

When your business is less stressful and more profitable, it’s easier to remember why you started it in the first place. And let’s be honest—who doesn’t want a business that earns more while demanding less? 

First off, congratulations on joining this bootcamp. It’s designed to be short, practical, and immediately useful. Over the next ten emails, you’ll get strategies you can put to work right away.

But here’s the deal: you’ll only get out what you put in. There’s some work ahead, but I promise to give you massive value if you stick with it. So let’s start with the most important mindset shift of all: why you should think like an investor, not just a business owner.

The Investor’s Mindset

Investors don’t buy businesses on gut feeling. They do thorough research. They study what’s working, what’s broken, and what has potential to scale before putting money on the table.

And here’s the key: investors don’t buy a job. They buy a business that runs on its own. They want strong systems, cross-trained teams, and repeatable, scalable operations.

Doesn’t that sound like what you want too? A business that’s easier to run, more profitable, and not 100% dependent on you. One you could step away from—without everything falling apart.

Two Scenarios

Scenario A: The Business Owner Mentality

You’re short-staffed again. To keep customers happy, you jump in and handle service yourself. It works in the moment—fast, efficient, nothing slips through the cracks.

But next week, you’re more behind than ever. Hiring still hasn’t happened. You’re reactive, burned out, and your family is frustrated that you’re always “at work,” even when you’re home.

Scenario B: The Investor Mentality

Instead of patching the problem, you solve it at the root. You carve out time to document the process, delegate the work, and build a hiring pipeline. You cross-train your team so there’s always backup. Suddenly, customer service isn’t on your shoulders—it belongs to a system and a team that can handle it without you. 

Which version of you is building a more valuable business?

Why This Shift Matters

Thinking like an investor empowers your people, protects your time, and increases your company’s worth. You’re not building just for today’s to-do list—you’re building something durable, transferable, and ultimately sellable. 

And the truth is, whether you sell in 1 year or 10, this shift gives you freedom today. You’ll: 

• Reclaim your time

• Build a self-sustaining business

• Avoid the common deal-killing mistakes

• And prepare for the exit that rewards all your years of risk and sacrifice 

You’ve already done the hardest part by building a business. Now, let’s make sure you get to claim the reward for all the risk and sacrifice you’ve taken on. 

👉Book a call with an M&A advisor